Bisleri International Announces Six-Year Strategic Partnership with Procam International for India's Marquee Marathons

MUMBAI: Maharashtra, India (NewsVoir)

Bisleri International today announced a landmark six-year strategic partnership with Procam International, becoming the Official Hydration Partner for four of the world’s most prestigious distance running events - the Tata Mumbai Marathon, Vedanta Delhi Half Marathon, Tata Consultancy Services World 10K Bengaluru, and Tata Steel World 25K Kolkata.

Through this long-term association, Bisleri strengthens its position as the hydration partner of choice for India’s largest and most influential running platforms, supporting hundreds of thousands of participants across elite, amateur, and community categories.